SHE Safari LLC Grows to SHE Outdoor Apparel.

Due to unprecedented growth over the last year SHE Safari LLC, makers of fine women’s outdoor clothing will be changing its name to SHE Outdoor Apparel. SHE Safari will remain under the umbrella of SHE Outdoor Apparel as the company’s safari collection while the other collections will carry the SHE line branding.  “Our safari line was the flagship of the company. We received overwhelming response to the initial SHE Safari designs which led to subsequent SHE Upland, SHE Camo and SHE Shooting collections,” explained Pam Zaitz, President. “Our latest addition is SHE Style, an exciting collection of designer logo wear.”

“Women are going into their local stores asking for SHE Outdoor Apparel. Retailers are calling us every week to set up accounts. It is a true testament to the appeal and quality of our collections, and to the rising demand for our women’s outdoor apparel,” stated Brian Zaitz, CEO. “Because of the additional styles and our rapid growth, the name change was long overdue. SHE Outdoor Apparel more fully represents the company and its future plans.”

SHE Outdoor Apparel collections are available nationwide. Log on to www.shesafari.com to find a dealer near you or call 281-448-4860.

Contact: Hilary Hutcheson

503-828-7074, hilary@outsidemedia.com

Talus performs vanishing act, creates ColdAvenger Hunter face mask in camouflage

New hunting mask marries top-of-the-line camouflage fabric with premium ventilation technology

Missoula, MT—May 12, 2008— Designed with the hunter in mind, Talus Outdoor Technologies, LLC introduces the ColdAvenger¢ç Hunter made with Predator¢ç brown deception camouflage. With the same ventilation technology as the ColdAvenger Classic, the newly-designed ColdAvenger Hunter features a soft yet heavyweight fleece camouflage material. The mask provides hunters and outdoors people with the ultimate cold-weather breathing protection, and its wind-resistant, water-shedding and insulating fabric characteristics make it an essential hunting accessory.

¡°Predator Camouflage is functional and durable, and better yet, its already been tested in the outdoor elements,¡± says Talus COO John Sullivan. ¡°With Predator¡¯s line of camouflage patterns, we knew we could create a product that would truly benefit a wide range of hunters with the need to stay warm, dry and most importantly, unseen.¡±

The Talus ColdAvenger Hunter is designed for a variety of winter outdoor activities where deception and protection from cold is essential. The face piece is made of medical grade plasticizer free polyurethane selected for its safety, microbial resistance, and overall cold weather endurance. The medical grade polyurethane nose and mouth chamber mixes inhaled cold air with exhaled warm air to achieve a dynamic balance of warmth and humidity while keeping moisture away from the face. The Talus ColdAvenger¡¯s patent-pending ventilation technology actually keeps temperatures inside the mask 40¢ª– 60¢ªF higher than outside air.  The Predator fabric is a soft and ultra quiet 380 gram heavyweight fleece that has a comfortable stretch to fit the face, ears, and neck. The result is a state-of-the-art product that keeps your face warm and dry while helping to humidify inhaled cold air and allowing you to breathe freely.

¡°The true advantage to the ColdAvenger technology does not lie in the use of the advanced fabrics, but in the implementation of our patent-pending ventilator system,¡± says Sullivan. ¡°Our ventilation system allows the user to breathe freely without resistance, removes moisture, eliminates fogging of most eyewear, protects airways from the damaging cold, and keeps you warm. All this equates to a much more comfortable and safe outdoor experience.¡±

The cold weather face mask comes in a variety of sizes and can be purchased online at www.talusoutdoortech.com. The camouflage mask retails for $59.95 and is currently offered in one color – brown deception. With its earth-toned colors and a unique Three-Dimensional pattern, the Predator Brown Deception fabric works well in any terrain. 

Founded and headquartered in Missoula, Montana, Talus Outdoor Technologies¢â is a leading innovator in technologically-advanced outdoor gear. Talus is dedicated to helping outdoor enthusiasts Stay Out Longer.¢â  In 2007, Talus introduced the ColdAvenger¢ç, an advanced, high-quality cold weather protection mask developed by a physician and a skier. The ColdAvenger¢ç is the result of more than two years of research and development testing in Northern Rocky Mountain winters to achieve four functional goals: thermal comfort, ventilation adequacy, moisture control and ease of breathing during exercise. Talus is proud to provide an elite product while being socially and environmentally conscious.

www.talusoutdoortech.com