Home Pages Are Formal Attire, Blogs are Semi-Formal Dress

by Steve Remington

I have always stressed to hunting and fishing guides and outfitters that blogging is something they should look into. Why? Blogging is new media, and the great part of it is you are the editor. New media allows an opportunity for you to be heard. If you are a small business and you don’t have a blog then I would seriously consider jumping on the blog train real soon.

This is how I look at it, your home page is equivalent to formal attire. In other words, you want your home page to look the best it can. You literally have a couple seconds for people to decide whether they want to stay at your website or leave. Most outfitters already have websites and some are looking really sharp. Others… well they need a little work. But you need to look the best you can on that home page. It is crucial.

Some websites have forums where you can chat with each other. This is equivalent to casual wear. In other words, you can take that tie and jacket off now. Readers may have liked how you looked and so now they want to learn more about who you are. Sometimes forums can be deadly. Fights can break out or sometimes miscommunication occurs. But that is the nature of forums. It is simply more casual.

A blog added to your website is equivalent to semi-formal attire. You can direct people from your home page to your blog, shed the tie and jacket but still remain in khakis and a collared shirt. The way blogs are set up, you can write more casual articles but still remain professional. Blogs are set up to take comments so they can be interactive as well. Businesses should look into blogging for the sake of remaining professional and at the same time reaching your readers on a regular basis with updated articles and updated comments. You can post regularly as long as you have an internet connection. There is no software needed and it is just a matter of logging in and writing.

Share some of your newest success stories, post pictures of your latest hunting or fishing trip, provide hunting tips, or what your business offers. Keep it up as an ongoing journal for your professional business. Show and teach your readers that you are the right outfitter for them. Show them through your interactive blog.

Skinny Moose Media can provide your guide service or outfitter with all the tools necessary to start up a blog almost overnight. We will host your blog on our domain at no expense. We will take care of all the technical aspects of the blog and help promote it. You will be linked to all other blogs in a matter of minutes which is good for search engines. And the most interesting aspect of it all, you may actually make money doing it. There is the direct money you can earn and there is also the money you can potentially earn indirectly.

Direct Money – We will pay all of those bloggers on our Network based on how much traffic your blog gets and how long you have been blogging. Simple as that.

Indirect Money – By having a blog you are reaching more potential clients. And of course, this means more business for you.

Contact us at admin@skinnymoose.com