Home Pages Are Formal Attire, Blogs are Semi-Formal Dress

I have always stressed to hunting and fishing guides and outfitters that blogging is something they should look into. Why? Blogging is new media, and the great part of it is you are the editor. New media allows an opportunity for you to be heard. If you are a small business and you don’t have a blog then I would seriously consider jumping on the blog train real soon.

This is how I look at it, your home page is equivalent to formal attire. In other words, you want your home page to look the best it can. You literally have a couple seconds for people to decide whether they want to stay at your website or leave. Most outfitters already have websites and some are looking really sharp. Others… well they need a little work. But you need to look the best you can on that home page. It is crucial.

Some websites have forums where you can chat with each other. This is equivalent to casual wear. In other words, you can take that tie and jacket off now. Readers may have liked how you looked and so now they want to learn more about who you are. Sometimes forums can be deadly. Fights can break out or sometimes miscommunication occurs. But that is the nature of forums. It is simply more casual.

A blog added to your website is equivalent to semi-formal attire. You can direct people from your home page to your blog, shed the tie and jacket but still remain in khakis and a collared shirt. The way blogs are set up, you can write more casual articles but still remain professional. Blogs are set up to take comments so they can be interactive as well. Businesses should look into blogging for the sake of remaining professional and at the same time reaching your readers on a regular basis with updated articles and updated comments. You can post regularly as long as you have an internet connection. There is no software needed and it is just a matter of logging in and writing.

Share some of your newest success stories, post pictures of your latest hunting or fishing trip, provide hunting tips, or what your business offers. Keep it up as an ongoing journal for your professional business. Show and teach your readers that you are the right outfitter for them. Show them through your interactive blog.

Skinny Moose Media can provide your guide service or outfitter with all the tools necessary to start up a blog almost overnight. We will host your blog on our domain at no expense. We will take care of all the technical aspects of the blog and help promote it. You will be linked to all other blogs in a matter of minutes which is good for search engines. And the most interesting aspect of it all, you may actually make money doing it. There is the direct money you can earn and there is also the money you can potentially earn indirectly.

Direct Money - We will pay all of those bloggers on our Network based on how much traffic your blog gets and how long you have been blogging. Simple as that.

Indirect Money - By having a blog you are reaching more potential clients. And of course, this means more business for you.

Contact us at admin@skinnymoose.com

Advertise on Skinny Moose Media

Who is Skinny Moose Media?
Skinny Moose Media currently has 41 blogs available to advertise on. We have hunting and fishing related channels and a few outdoor sports and recreational blogs. Skinny Moose has been on the web since September of 2006, and in the last few months have really grown to over 40 active blogs. Many of our blogs are new to the Network and others have been around longer than Skinny Moose such as the Black Bear Blog, where it joined the Network later on.

Skinny Moose Media continues to grow and we expect it to gain momentum in the months ahead.

Why Advertise on Skinny Moose Media?
Blogs are all the new rage these days, and we are finding more and more people are reading blogs to keep up on their passions online. Blogs are a new form of media, bringing readers a very desirable form of information where it is both resourceful and interactive, where updates rise to the forefront of the site making it that much more accessible for the reader. Advertising on blogs is a successful and new way of advertising your product or service on the web.

Skinny Moose Media has broken down and categorized all of our blogs for better targeting purposes and also for easier navigating for our guest readers. They can browse blogs by topic of interest.

Channels - Channel is the term used in place of blog category or “vertical”. Skinny Moose Media provides custom advertising and will work with our advertisers to bring desired results. You, as an advertiser, can advertise Network-wide, per Channel, or pick and choose specific blogs. This will provide you with a highly targeted audience.

What Forms of Advertising is Available?
You can choose your weapon of choice. You can use banner ads, buttons, text links, or even content ads. Banner ads can come in the form of 728×90 or 468×60 ads along the top. You can choose 300×250 ads in the upper right. All of these are right up top for all readers to view all the time. We also provide text link ads in our sponsor area in the sidebar. We simply will place a link to your home page as a resource. We also can place smaller buttons and images in the sidebars of our blogs.

Content advertising can be a very affective form of advertising. Choose a blog (or blogs) to place a product review on. Even have our bloggers review your products. All of these are great forms of reaching targeted readers.

Contact us at admin@skinnymoose.com

Steve Remington
President/CEO
www.skinnymoose.com

Are Blog Networks the Rage?

I recently wrote an article called The Top 5 Reasons to Join a Blog Network. In that article I closely spell out 5 benefiting reasons as to why joining a blog network is really worth your while as opposed to going it alone. There are benefits to doing things on your own in all cases but I strongly believe a Network can provide you with much better benefits in the long term as long as the Network is not too controlling, and can guide their bloggers down the right road. But blogging is about freedom and so Networks can’t hinder their blogger’s performance and freedom.

Blog Networks “were” all the rage a year ago. Blog Networks since that time have failed, and others have really flourished, just like any industry that takes off. The rage might be over from the perspective of starting a Network but not much is different when it comes to how blogs can benefit greatly from them.

And like any industry, we need to learn what works and what doesn’t. By trial and error we have success and we have failure. Skinny Moose Media might have lucked out by starting up its Network a year after others have, and by watching and learning what makes a successful Network and what causes a Network to crumble and die, and then implementing what is necessary to allow steady growth. I believe Networks can survive even if they start up 10 years from now. It isn’t the industry that will be a failure or necessarily a success, but much rather the management styles, good business practices, and the drive to do what needs to be done.

As blog Network vary from one to the next, so will strategy. So will the bloggers. So will Management. It is a matter of taking the tools necessary and implementing them to execute a vision.

So ultimately it can come down to Networks with damn good CEO’s that make all the right contacts or Networks with poor CEO’s who just sit there and stare out the window hoping their own bloggers will do something for them.

But it comes right down to the blogger no matter how large a Network you are. If the blogger is benefiting then so is the Network. If the Network is benefiting then it is the duty of the Network to benefit the blogger. Besides base pay and bonuses what is the blogger getting? Free hosting, free tools to succeed, community, a Network who relies on you to succeed thefore will provide everything they can so they can do just that, internal linking, and almost instantaneous recognition from day one.

So, joining blog Networks are still benefiting the blogger in every way. Networks promote themselves better than individual bloggers unless you are already “somebody”.

Next I will talk about finding the right Network that will benefit you as a blogger.

Rack Tracker Wanders in to Skinny Moose Media

Big game hunter and Western wanderer, John Martin, is a 32 year old Animal Nutritionist from Petaluma, California. John, is also known as “Left Coast Hill Humper” and has been hunting since he was 12 all throughout the West: California, Oregon, Idaho, and Wyoming.

John is now blogging for Skinny Moose to document his hunting life and to educate others on what it is like to hunt out West. You can visit his blog at Western Wanderer.

Head over and welcome him to the Network. The following is a picture and biography of John.

John Martin is a 32-year-old Animal Nutritionist from Petaluma, California. He has hunted since he was 12 years old throughout California, Oregon, Idaho and Wyoming for a variety of game large and small. John began his archery hunting and competitive career in 2004. Since then he has competed throughout the state of California, and even at the World Archery Festival in both the Vegas target and 3D venues. John shoots his hunting bow, currently a Hoyt Ultra Sport at 65 pounds and 65% letoff in the Bowhunter Freestyle division for all his competitive pursuits.

John has also introduced his family to the sport of archery. Erin, John’s eldest regularly competes in the local 3d shoots, and won the Sonoma County Bowmen Cub division in 2006. Her sister, Kelsey won the Pee Wee division the same year. When she is old enough, both girls plan to introduce their sister, seven-month-old Sydney, to the sport.

What does the future hold for John? Ever hopeful he has applied in a number of Western states including Wyoming and Oregon for elk, Colorado for pronghorn, Nevada for mule deer, and of course the various draws in California. One thing is for sure though, John will get a tag, draw or over-the-counter, to hunt the wily blacktail deer in the Coastal California region, along with the black bear that inhabit the same country. In preparation he will continue to shoot at the various competitive venues throughout California, as well as physically train. In preparation for the physical nature of his spot and stalk hunts he has joined with the group, Team in Training, to raise money for the Leukemia and Lymphoma society, while training for a the 26.2 mile Mayors marathon in Anchorage, Alaska.

When not hunting, shooting or working, John regularly speaks to groups on a variety of topics. As well as addressing young people in an advisory role, he performs cowboy poetry at numerous events throughout California. He has recently published a book of his original poems, Rancher’s Rhymes.

Look for John at your next 3D Shoot, on the shooting line in Vegas, or in a wilderness a long way from the road. He is always eager to lend a hand, offer encouragement, or just talk about hunting, shooting and his equipment.

Welcome the Fish Geek

This Spring we had been pushing for more fishing related blogs. With that push came all kinds of different blogs. We had more hunting blogs added, a couple sports blogs, and we broke out into a beer blog. So, we are happy to announce a new fishing blog. Jeremiah is a Maine native, who is currently living in Northern Utah and working on a Masters degree in Fisheries Biology at Utah State University. Head over and welcome Jeremiah to the Network. You can find him blogging at the Fish Geek.

Check out his picture and a brief bio below:

I was born and raised in rural northern Maine, where I grew up with a strong connection to the outdoors. I hunted and fished most every minute of my spare time, and the rest was spent daydreaming about the woods. In high school, I met a fisheries biologist while ice fishing on a local lake, and I realized that I wanted nothing more than to pursue a career in the fisheries field. I began working as a seasonal field assistant for the Maine Department of Inland Fisheries and Wildlife around the time I graduated high school, and continued to work for the Department off and on for four years with a number of different fish biologists. I attended college at the University of Maine and graduated with a Bachelors degree in Wildlife Ecology with a minor in Fisheries. During that time, I temporarily moved out West and worked for Idaho Fish and Game on multiple research projects, primarily focused on rainbow trout research. I am currently living in northern Utah and working on a Masters degree in Fisheries Biology at Utah State University. Aside from working on my research project involving brown trout and native cutthroat trout, I continue to enjoy hunting, fishing and trapping in an entirely new setting.

An All New Beer Blog

Funny how things seem to work out. Tony, a current dad who brews his own beer, has joined Skinny Moose Media and is now blogging all about beer at Brew Dad.

Head over to his new blog and learn a little bit about beer and feel free to chime in. Most of us are experts on the topic of beer so make sure to give us your piece of knowledge.

The following is a short pic and bio of Tony…

I was born a cheese head, forty miles south of Lambeau field. Went deer hunting the first time with my dad when I was 13 and every year after until I was 18. I got my first deer with my Ford Escort the following year. I went to college in Duluth MN where I met my awesome wife. We stayed in Duluth with our two beautiful girls until last fall when we moved to the Minneapolis suburbs.

I have been brewing beer in my home for five years and am coming up on my one hundredth batch. I keg nearly all my homebrew, its so much easier that way. I’ve had two kegerators already and will soon be fixing up my third. Since the base units were old, they didn’t last very long.

It is a personal goal to try as many different beers as I can before I croak. I laugh in the face of beer snobs and will try anything once!

NASCAR Blog Races in to the Network

Skinny Moose Media has been really working to expand out into Sports blogs. It has been a challenge since we have been really devoted to hunting and fishing for the past year. But we are happy to announce a new Nascar blog called Rubbin’ is Racin’ authored by Sid.

He will keep us up to date on Nascar news, events, standings, information, and tons of resources.

Head over to Rubbin’ is Racin’ and welcome our new Nascar blog to the Network.

Skinny Moose Media Brings Humor to the Network

The author to the Black Bear Blog, Tom Remington, also the co-owner of Skinny Moose Media has brought to the Network humor in the form of a blog. Tom, who has a great sense of humor shares with us some of the Downeast Maine humor he grew up with and is so accustomed to.

You can head over and have a laugh at the Black Fly Blog.

Enjoy!!

Looking for Sports Bloggers

Skinny Moose Media has progressed from hunting and fishing blogs to outdoor sports to sports. We are looking for bloggers to start their own blogs on the following topics:

NFL
NBA
MLB
NHL
Nascar
Golf
Soccer
Volleyball
Beach Volleyball
Tennis
and others…

If you want to blog about any of these topics and keep people up to date with what’s happening with the sport please contact me at steve@skinnymoose.com

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