Ice Fish with Michael Waddell in Minnesota
December 7, 2007
I wanted to share this note I got from Michael Waddell
Hey brothers and sisters, I’d like to invite ya to join me as I travel to northern Minnesota to film an episode for “We Live Outdoors” television while on my first ever ice fishing experience. This will take place on the beautiful Rainy Lake with “Woody’s Fairly Reliable Guide Service.” Along with me will be a famous country music artist that will perform a private concert at the famous Woody’s pub. This is a trip you will not want to miss.
Woody has been guiding on this body of water for nearly 30 years. You will venture out via snowmobile into remote parts of the lake ice fishing for walleyes, pike and whatever else decides to hit your bait! You will fish out of heated portables and this will be an experience you will never forget. Read more
Essay Contest for Teenagers- Five Winners Rewarded with Youth Deer Hunting Opportunity
October 18, 2007
The Maryland Legislative Sportsmen’s Foundation, in partnership with Bass Pro Shops Outdoor World-Baltimore and the United States Land Alliance will reward five talented youngsters with an opportunity to participate in a youth-only deer hunt at Talisman Farm on Youth Deer Hunting Day, November 10, 2007.
Any young person, ages 12, 13 or 14 may submit an essay, 200 words or less, addressing on the subject of “What a Healthy Chesapeake Bay Means to Me as a Teenager and a Sportsman”.
Lance Dutson of Skinny Moose Media On Fox News Network
October 15, 2007
Lance Dutson, Skinny Moose blogger, and author of Maine Web Report has been on several main stream media networks. Lance who is the Online Director for Senator Susan Collins tried to take out anti-moveon.org ads through Google and the ads were removed. Google claims it was infringement. But was it? Is Google actually politically motivated in this case. Watch the video and determine for yourself.
Skinny Moose Media Covers Gander Mountain Grand Opening in Evansville, Indiana
October 15, 2007
John Stabley, Vice President of Global Operations here at Skinny Moose Media and U.S. Hunting Today, spent some time last weekend at the official Gander Mountain Grand Opening in Evansville, Indiana. He spent the entire day there covering the event and taking lots of pictures.
The Evansville store is 53,000 square feet which features innovative products including firearms, equipment for hunting, fishing, and archery, apparel and footwear, camping and tons more. Gander Mountain currently has 114 stores in 23 states.
Here are a few pictures he took but head over to his blog and check out the entire article with all the photos he took of the place.
Gander Mountain Store

The Gander Mountain Truck

Sneak peak inside the store of the hunting and fishing departments


John Stabley (left) and Michael Waddell

See entire story and pics here >>
Skinny Moose Media Bloggers Continue to Interview Industry Leaders
October 15, 2007
One of our newer bloggers, Brad of Southern Adventures, recently interviewed the Founder of Youth Outdoor Connection, Inc. The following is only a excerpt of the actual article, but feel free to follow the link to read the entire thing.
“Youth Outdoor Connection was founded by me, Keith Southern. We officially got incorporated in October, 2006 and are currently celebrating our 1 year anniversary.
I’ve been hunting and fishing here in North Western North Carolina as far back as I can remember. I’ve always wanted to share the great outdoors with others. Once my son was old enough to start tagging along with me, I realized what I should do, provide free outdoor events to all kids regardless of wealth, disability, creed, national origin, religion, or any other reason…”
Rick Gets Invited to Tour the New Cabela’s Store in E. Hartford Connecticut
October 3, 2007
Rick, Skinny Moose Blogger over at Tails and Trails, also the Northeast Marketing Director for U.S. Hunting Today, was extended an invitation to tour the brand new Cabela’s store yesterday morning. The new Cabela’s is located in East Hartford, Connecticut and is scheduled to open on Friday October 19th, 2007.
Rick put up a blog post with some more specifics and he took a bunch of pictures of inside the store.
Go check it out and thanks Rick for the report.
Scentlok Gets Sued by 4 Minnesotans
September 24, 2007
Four hunters from Minnesota, Mike Buetow of Shakopee, Theodore Carlson of Edina, Gary Richardson Jr. of St. Paul and Joe Rohrbach of Shakopee, are suing ALS Enterprises, Inc. of Muskegon stating that the clothing they manufacture doesn’t work. The Scentlok clothing claims that it locks out or actually locks in, the human scent prohibiting game from smelling the human odor which can frighten them away.
Bryan of deerPhD is all over the story. Go check it out.
J.R. Absher is covering the story and so is Tom of the Black Bear Blog.
Skinny Moose Media was able to get their hands on a copy of the 42 page lawsuit. Click on the following link (pdf).
http://www.skinnymoose.com/ALSLawsuit.pdf (pdf)
Lance Dutson to Cover GOP Presidential Debate
September 4, 2007
Skinny Moose blogger, Lance Dutson of Maine Web Report, will be covering the GOP Presidential debate airing on UNH/Fox News on September 5th, along with Jason Clarke.
Lance writes on his blog:
We’ll be blogging and filing video updates from the debate and the spin room after the debate, our coverage will be available at MaineImpact.com. Should be a fun night, Jason’s been on a self-imposed ‘blog vacation’ for awhile now, this will be a great way to welcome him back. More info to come…
Lance Dutson on Net Neutrality - Podcast
August 9, 2007
For those who are interested in furthering their business, or themselves, on the Internet should be following the concept of Net Neutrality. You can learn more about Net Neutrality by watching this video. Also check out more here, here, here, and here.
Last year (2006) seemed to be the rise (peak?) of Net Neutrality and has since fizzled. But how much? There isn’t as much talk about it these days but I think the threat is still out there. As our society finds ways to control the ever growing and wild nature of the Internet, the urge for large Internet businesses to select what they provide their clients grows.
Anyway, I would like to provide a podcast that Lance Dutson, Skinny Moose Media blogger, over at Maine Web Report posted a year ago. He covers the concept of Net Neutrality after there was a 3 count multi-million dollar federal lawsuit filed against him for speaking his mind about Maine’s tourism industry.
When you are done listening take time to read an article Lance wrote in the Portland Press Herald called Technology alone won’t fix Old Media.
As you can see, the Internet… and blogs in particular, are one big influential monster.
Blogging is One Influential Monster
August 7, 2007
Thinking about getting into blogging? Well it’s time to seriously think about a blog for your businesses. I think we all have thought about blogging and have entertained the thought. One of the biggest concerns is finding the time to blog. I still believe there is a large percentage of people who do not take the Internet seriously. They use it to Google topics, browse some online shops, and maybe check their email once a week.
But what are these people missing? I hate to say it.. but a revolution. And they will miss it if they don’t pay attention. It’s a new world, probably as big as the discovery of America. Instead of boarding ships and spending months at sea, you can discover the New World in the comforts of your own home. Forget scurvy and starvation. Forget the sea sickness. You need a rest… then walk away.
So what am I getting at exactly? Businesses have an opportunity in this New World. What is that vehicle? The vehicle to market and promote your business comes in the form of a blog. Blogging is so big that the Presidential Candidates are forming blogs. Senators are forming blogs. And Maine’s Tourism Industry is using blogs. Innkeepers, restaurant owners, the lodging industry, amusement parks, and tourist areas are using blogs to promote their businesses.
Lately I’m seeing a lot more innkeepers blogging, which I think is a great way to both increase one’s search engine visibility and to promote local businesses such as restaurants and shops. By blogging, innkeepers are doing over the Internet what they’ve been doing in person for so long: making their guests feel welcome and helping them get the most out of their stay.
It’s time to get serious about blogging. Toss out the stereotypes regarding school age girls meeting on blogs or posting about who they have a crush on. There is blogging and then there is “Pro Blogging”. Businesses can reach new clients, enhance the experience of current clients, and provide unlimited resources. The world is connecting on the Internet and don’t miss out on the opportunity. Most small businesses are sitting on Internet real estate with a website of theirs, it is now time to increase it’s value. The best way to increase your online real estate is through a blog. Endless amounts of knowledge can be added each day which is categorized nicely for your readers.
Blogs are used not only for business purposes, but it is used to slingshot your own career as an authority figure. Lance Dutson, a new Skinny Moose Media blogger at Maine Web Report has been blogging for quite some time. It started in as a hobby and over time had been credentialed through the Media Bloggers Association to attend the ‘Scooter’ Libby Trial as a viable media source. He is now the Internet Marketing Director for the Susan Collins re-election campaign for U.S. Senator. Susan Collins will soon have a blog on her site to help reach out to followers. We can learn more about Susan Collins, more about the campaign, and with this we can actually have constant commentary.
The Portland Press Herald is even beginning to really acknowledge the power of blogs in a recent article… which, in fact, mentions Lance Dutson, titled Constant Commentary. (Hat Tip: MWR)
People like Lance Dutson, of MaineWebReport.com, have made a name for citizen journalists. Dutson was critical of the state Office of Tourism’s marketing campaign and the performance of former director Dann Lewis, gaining headlines in traditional media. And earlier this year, Dutson was one of a small group of bloggers given credentials to cover the trial of I. Lewis “Scooter” Libby, the former chief of staff for Vice President Dick Cheney.
But not only are the bloggers being recognized but it also means the rules of story telling are changing… Jason Clarke, also a member of the Media Bloggers Association shares his thoughts in the article…
An author and Web developer, Clarke got his start back in college when he began experimenting with sites like Geocities, which allows users to create their own Web page. As a developer for RainStorm Consulting, he is constantly keeping up to date on new developments in technology and media.
In his time away from work he prepares posts to the site that will be released during the week. Clarke, who is also a member of the Media Bloggers Association, a nonpartisan advocacy group for bloggers and citizen journalists, said blogs allow for a more comprehensive telling of stories, with embedded video and audio.
It also means changing the rules of storytelling, he said.
“Traditional journalism has eschewed a transparent point of view in favor of objective narration,” he said. “But some journalism originating from the Internet takes the opposite tack and infuses the narrative of the story with a distinct point of view, which often lends drama and passion.”
With a new form of communication and reaching potential clients and mass amounts of readership with no geographic barriers I strongly recommend blogging to small businesses. Where Skinny Moose Media is primarily a hunting, fishing, and outdoor blog network I would suggest that guide services, people in the travel and lodging industry begin dialog in the form of blogs. Kristine Shreve promotes her Gunslinger product through blogging at her Hunt Smart, Think Safety blog. It’s all about “networking”. What people normally do in the every day world can be done right here online. It’s a new world, a new avenue, a new vehicle, and most importantly a new opportunity for both people and businesses alike.
Need help getting started? Feel free to contact me at steve@skinnymoose.com




