American Deer & Wildlife Alliance Teams with Outdoor Writers

AUSTIN, Texas — The American Deer & Wildlife Alliance (ADWA) announces a new partnership with Hunting and Fishing USA, an online magazine featuring a multitude of writers, editors and resources for sportsmen around the nation. Hunting and Fishing USA reaches a growing audience of nearly 20,000 readers and will work within ADWA to increase its national exposure.

Founded in 2006 by Lillian Zade and Elton Mellum of Fort Collins, Colo., the Hunting and Fishing USA.com creates action and fun for online readers by bringing stories, information, specials and opportunities to sportsmen and women of all ages who love to hunt, fish, or just enjoy the outdoors. For more info, visit www.huntingandfishingusa.com.

“We’re proud to join the American Deer & Wildlife Alliance,” says Mellum. “ADWA uses comprehensive public relations efforts to build awareness for its members’ products and services, and we look forward to broadcasting our efforts through the Alliance.”

“The recognition and support of outdoor writers is essential for us to generate enthusiasm for outdoor sports and to help promote the businesses that work with wildlife everyday,” says ADWA Director of Operations Annie Jones. “We look forward to working with the Hunting and Fishing USA.com and its network of outdoor writers, editors and photographers to grow the industry.”

ADWA combines the benefits of marketing and education to inspire credibility among consumers and unity within the deer and wildlife industry. ADWA partners with companies and non-profit organizations within the industry to promote products, services, membership benefits and overall growth of the industry through education and aggressive public relations. In addition, ADWA supports numerous outdoor educational opportunities for children and is broadcasting public conservation messages to more than 30 million households via the Keith Warren’s Hunting & Outdoor Adventures program airing on the Outdoor Channel.

To learn more about ADWA and the benefits of membership benefits, visit www.deerwildlifealliance.org.

Headquartered in Austin, Texas, the American Deer & Wildlife Alliance is a non-profit organization dedicated to the growth of the deer and wildlife industry, and to help educate consumers and the youth on the conservation issues that affect deer and wildlife as well as the industry. For more information on the American Deer & Wildlife Alliance, call 877.331.8607 or visit www.deerwildlifealliance.org.

BUSHNELL OUTDOOR PRODUCTS APPOINTS NEW PUBLIC RELATIONS FIRM

Bushnell Outdoor Products of Overland Park, Kansas, has selected Howard Communications Inc. as their Public Relations agency of record.

Bushnell Outdoor Products has been the industry leader in sports optics & outdoor accessories for over 60 years. They are the parent company of the following brands: Bushnell, Tasco, Simmons, Millet, Final Approach, Kolpin, Hoppe’s, Butler Creek, Stoney Point, Uncle Mike’s, Bolle, Serengeti and Uncle Mike’s Law Enforcement. Their mission is “To develop and market superior products that enhance the experience of outdoor and sports enthusiasts.”

“Howard Communications Inc. has an excellent reputation in the outdoor industry with both the media and the companies they work with.” says Jen Messelt, Public Relations Manager for Bushnell Outdoor Products. “We look forward to working with them to move our public relations efforts forward.”

Howard Communications, Inc. is a public relations firm specializing in the outdoor industry. Their clients include Birchwood Casey, Browning, Bushnell Outdoor Products, D.T. Systems, Heatmax, Hunter’s Specialties, Mossy Oak, Nestlé Purina PetCare and Winchester Repeating Arms..

“Bushnell Outdoor Products has a tremendous line up of popular brands of items outdoor enthusiasts like and want,” says Kevin Howard, President of Howard Communications, Inc. “We look forward to helping spread the word about all their great products and programs.”

For more information on Bushnell Outdoor Products visit their web site at www.bushnell.com.

For the latest product press releases and high-resolution images on Howard Communications, Inc. clients, visit their on-line pressroom at www.howardcommunications.com.

Steve “Coon Dog” Coon Receives 2008 Mossy Oak Passion Award

WEST POINT, MS - Drury Outdoors celebrated their twentieth anniversary at their annual production meeting in St. Louis, Missouri on September 19 and 20.

Each year Drury TV Producers from all over the country gather for meetings and an annual awards banquet. This year Mossy Oak was honored to participate in the banquet and present the Mossy Oak Passion Award to Steve “Coon Dog” Coon.

The Passion Award is given to an individual that exhibits passion for the outdoors, who always works to their fullest capacity and with great excitement, and strives unselfishly to be the best at what they do. It’s not about taking trophy animals and having a successful hunt every time they step in the field or get behind the camera. It’s about passion for the outdoors, respect for Mother Nature and unwavering energy in everything they do.

Having served the public in the state of Missouri as a police officer for 20 years, Coon Dog was an easy pick for the award and is a true inspiration to the Drury team. He has been part of the Drury Outdoors family for many years and has loved every minute of it. From hunting to filming, Coon Dog is extremely passionate about the outdoors.

Coon Dog has been hunting since early childhood when his Dad took him on many small game hunts. His Dad never deer or turkey hunted but with the woodsmanship he learned from him, Coon Dog was able to put it to use in pursuit of the majestic whitetail and elusive wild turkey.

Coon Dog said that he has learned a lot over the years from all the Drury Outdoors team members, and he hopes that some of them have picked up a few tips from him as well. After all, when it comes to a team, everyone’s input and participation makes the team that much better.

Coon Dog’s wife Kathy and daughter Alisha were both present to watch him receive the Passion Award.

Mossy Oak is very proud to have been partners with Drury Outdoors the past 20 years and is looking forward to many more to come. Congratulations Mark and Terry on a job well done! Mossy Oak would also like to thank the entire Drury family for their hard work, dedication and support.

For more information on Drury Outdoors, visit www.druryoutdoors.com.

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Haas Outdoors Inc. is headquartered in West Point, Miss., was established in 1986 and is home of Mossy Oak (www.mossyoak.com). Mossy Oak specializes in developing and marketing modern camouflage designs for hunters and outdoorsmen. Mossy Oak patterns can be found on a multitude of products worldwide. Haas Outdoors Inc. is the outdoor industry leader in modern camouflage design, international licensing and marketing. Haas Outdoors Inc. markets its services and products under widely recognized brands including: Mossy Oak, BioLogic, Mossy Oak Productions, Mossy Oak Interactive, LLC, Nativ Nursery and Mossy Oak Properties.

Find and Manage the Right Hunting Property With Ease

AUSTIN, Texas – The process of locating and managing the right hunting property can be time-consuming, so the American Deer & Wildlife Alliance (ADWA) has partnered with the Hunting Lease Magazine & TV Show (HLM) to promote their unique services to ADWA members.

Hunting Lease Magazine is the nation’s top source for places to hunt: guides, outfitters and available land to lease or buy are conveniently accessible. The HLM TV Show gives enthusiasts the opportunity to watch Keith Dailey, Hoss Port and the Hunting Lease Pro Staff hunt all over the world for big game and waterfowl, on properties up for sale or for lease.

“At ADWA, we hear from members constantly regarding the complexities of finding great land with ideal hunting conditions. Introducing them to Hunting Lease Magazine and their services provides a solution to a widespread nuisance,” says ADWA Director of Operations Annie Jones. “After talking to Daniel Brunk, COO of Hunting Lease Magazine and TV Show, we realized the power of combining media efforts and avenues. There is a shared understanding of wanting to provide more information about habitat, game management and food plot techniques to hunters as well.”

The Hunting Lease television show can be seen on The Sportsman Channel, Pursuit Channel and The MAN Channel. For more information on air times and the Hunting Lease Magazine, please visit www.huntinglease.com.

The American Deer & Wildlife Alliance partners with associations within the industry to promote their membership benefits and as a whole to promote the overall growth of the industry through educations and aggressive public relations. For more information, please call ADWA at 512.331.8607 or visit www.deerwildlifealliance.org.

Headquartered in Austin, Texas, the American Deer & Wildlife Alliance is a non-profit organization dedicated to the growth of the deer and wildlife industry, and to help educate consumers and the youth on the conservation issues which effect deer and wildlife as well as the industry. For more information, please call ADWA at 512.331.8607 or visit www.deerwildlifealliance.org.

HOWARD COMMUNICATIONS, INC. AWARDED THE GOLDEN GLOW CORPORATION AWARD

At the recent Association of Great Lakes Outdoor Writers (AGLOW) Conference held at Lake of the Woods in Baudette, Minnesota, Howard Communications, Inc. was awarded the prestigious Golden Glow Corporation Award for 2008 during the Golden Glow Awards Ceremony.

Howard Communications, Inc. received the award “For leading the industry in public relations, media relations and consumer awareness. For their tireless effort in representing the top outdoor industry leaders in the United States and working closely with outdoor media to promote outdoor sports.”

The Golden Glow Award is AGLOW’s highest honor. Nominated and selected by the Council of Past Presidents, these awards are presented in four different categories, including Individual, Corporation or Company, Organization and Public Servant. Specific Golden Glow Awards are not necessarily bestowed each year. Recent past recipients of the Company or Corporation Award include Boyt Harness Company, Cabela’s, Sheldon’s Inc., TTI Companies and Bass Pro Shops.

“I have been associated with AGLOW for almost 25 years; first as a writer and then as a corporate member,” said Kevin Howard, President of Howard Communications, Inc. “It has always been a pleasure to work with this group of professional outdoor media members. Having Howard Communications, Inc. selected to receive this year’s Golden Glow Award for a company is an honor.”

The Association of Great Lakes Outdoor Writers (AGLOW) was established in 1956 as a non-profit, professional organization of outdoor communicators dedicated to communicating the outdoor experience in word and image. For more information on the organization, visit their website www.aglow.info.

Howard Communications, Inc. is a public relations firm specializing in the outdoor industry. Their clients include Birchwood Casey, BOGgear, Browning, D. T. Systems, Heatmax, Hunter’s Specialties, Mossy Oak, Nestle Purina, Sightron Optics and Winchester Repeating Arms. New product press releases and high resolution images can be found on their online pressroom: www.howardcommunications.com .

Find and Manage the Right Hunting Property With Ease

AUSTIN, Texas – The process of locating and managing the right hunting property can be time-consuming, so the American Deer & Wildlife Alliance (ADWA) has partnered with the Hunting Lease Magazine & TV Show (HLM) to promote their unique services to ADWA members.

Hunting Lease Magazine is the nation’s top source for places to hunt: guides, outfitters and available land to lease or buy are conveniently accessible. The HLM TV Show gives enthusiasts the opportunity to watch Keith Dailey, Hoss Port and the Hunting Lease Pro Staff hunt all over the world for big game and waterfowl, on properties up for sale or lease.

“At ADWA, we hear from members constantly regarding the complexities of finding great land with ideal hunting conditions. Introducing them to Hunting Lease Magazine and their services provides a solution to a widespread nuisance,” says ADWA Director of Operations Annie Jones. “After talking to Daniel Brunk, COO of Hunting Lease Magazine and TV Show, we realized the power of combining media efforts and avenues. There is a shared understanding of wanting to provide more information about habitat, game management and food plot techniques to hunters as well.”

The Hunting Lease television show can be seen on The Sportsman Channel, Pursuit Channel and The MAN Channel. For more information on air times and the Hunting Lease Magazine, please visit www.huntinglease.com.

Headquartered in Austin, Texas, the American Deer & Wildlife Alliance is a non-profit organization dedicated to the growth of the deer and wildlife industry, and to help educate consumers and the youth on the conservation issues that affect deer and wildlife as well as the industry. For more information on the American Deer & Wildlife Alliance, call 877.528.7100 or visit www.deerwildlifealliance.org.

QDMA Names 2008 Branch Achievement Award Winners

BOGART, GA. – The Quality Deer Management Association (QDMA) named the recipients of its annual Branch Achievement Awards at its 2008 National Convention in Chattanooga, Tennessee. Branch Achievement awards are presented annually to honor QDMA Branches and their volunteer members who excelled in their dedication to QDMA’s mission and to promoting sound deer management and ethical hunting.

Branch of the Year: In 2006, the Cape Fear River Branch of North Carolina won the New Branch of the Year, followed by Educational Branch of the Year in 2007. For 2008, the Branch took home two awards: Branch of the Year and, once again, Educational Branch of the Year! Almost every day of the year, the Cape Fear River Branch is working diligently to educate hunters about Quality Deer Management, recruit and mentor youth hunters, and promote conservation in its region. Their events ranged from how-to events that taught such subjects as “How to Start a Quality Deer Management Program,” to orienting and woodsmanship.

Branch Event of the Year: The Jefferson-Lewis Branch of New York received the QDMA Branch Event of the Year Award. The Branch joined up with a local car dealership to turn their customer appreciation night into a giant learning event, with a number of QDMA-oriented modifications. They titled the event a “Whitetail Seminar” and brought in nationally-known expert Dr. Grant Woods, added media and other business coverage for the event, and ended up drawing more than 400 attendees.

Branch Sponsor Recruiter of the Year: The Midlands Branch of South Carolina received the QDMA Branch Sponsor Recruiter of the Year Award. The Branch received the award for recruiting 57 Sponsors at their banquet last July, and they have already recruited over 70 for next year.

Fundraising Branch of the Year: The Central Louisiana Branch of Louisiana received the QDMA Fundraising Branch of the Year Award. The Branch has won the award for two out of the past three years, raising more than $147,500 this year alone.

Branch Volunteer of the Year: Charlie Fiscella, the newly-elected President of the New York State Chapter of the QDMA and president of New York’s Hudson River Valley Branch, received the QDMA Branch Volunteer of the Year Award. Charlie set a course to not only see QDMA recognized in his local community and state, but to also see Quality Deer Management principles implemented through his educational and advocacy efforts. He continually works for alliances with government agencies and other conservation groups to stay attuned of issues directly affecting sportsmen.

Regional Director of the Year: Chris Blackledge of Council Grove, Kansas, received QDMA’s Regional Director of the Year Award. Chris is QDMA’s Western Regional Director and is based in Kansas. A Regional Director’s job requires a lot of travel, working at odd hours and weekends, and being on call at anytime to support Branch efforts, and Chris has excelled at the task.

About QDMA
Founded in 1988, QDMA is a national nonprofit wildlife conservation organization with more than 50,000 members in all 50 states and Canada, and several foreign countries. Membership in QDMA is open to anyone interested in better deer and better deer hunting, and committed to ethical hunting, sound deer management and the preservation of the deer-hunting heritage. To learn more about QDMA and why it is the future of deer hunting, call (800) 209-3337 or visit www.QDMA.com.

QDMA Names 2008 Conservation Award Recipients

BOGART, GA. – The Quality Deer Management Association (QDMA) named the recipients of its annual Conservation Awards at their 2008 National in Chattanooga, Tennessee. QDMA’s Conservation Awards are presented annually to honor those who go beyond the call of duty in supporting QDMA’s mission and promoting sound deer management and ethical hunting.

• Lewis Rogers of South Carolina received the 2008 Joe Hamilton Lifetime Achievement Award. As a wildlife biologist for the South Carolina Wildlife & Marine Resources Department for more than 30 years, Lewis steadfastly promoted and advocated Quality Deer Management. He also supported Joe Hamilton’s efforts to state the Quality Deer Management Association in South Carolina.

• Judge Holdford of North Carolina received the inaugural QDMA Ambassador Award, a new award intended for a QDMA member who, over the course of many years, has worked diligently on behalf of QDMA and exemplified the ethics and mission of the organization. Holdford was honored for his dedication to QDMA through member recruitment and tireless, selfless donations of time and money to the organization.

• Tommy “Tombo” Rhodes and his son Scott Rhodes of South Carolina received the Al Brothers Deer Managers of the Year Award (non-professional). This father-son team received the award for their achievements on their property, Oak Grove Plantation, which has been under Quality Deer Management guidelines since 1982.

• Dr. Grant Woods of Missouri received the Al Brothers Professional Deer Manager of the Year Award. He was honored with the award for his many years of dedicated white-tailed deer research, during which he was a pioneer in the use of trail cameras for collecting information on rub and scrape behavior. As a charter life member of QDMA, Grant has been a vital supporter and promoter of the organization throughout its 20-year history.

• The Mississippi Department of Wildlife, Fisheries and Parks received the Agency of the Year Award. The award was given to Mississippi for their innovative and progressive deer management efforts, including early efforts to curb yearling-buck harvest through a statewide antler restriction. The agency has also established a network of regional deer biologists and an advanced system for tracking and managing DMAP programs around the state. The agency also maintains a cooperative relationship with Mississippi State University as well as QDMA.

• Officer Doug Clayton of Iowa received the Wildlife Officer of the Year Award. Clayton, now retired, was given the award for his 29 years of service as a conservation officer. During his career he worked diligently to curb poaching, and he worked in the local community to promote ethics and conservation. For the past 15 years he has written a weekly outdoor column for a local newspaper that promotes ethical hunting and Quality Deer Management.

• Budweiser received the 2008 Corporate Achievement Award. It was honored for its position as a QDMA corporate sponsor for the past five years, during which Budweiser consistently went above and beyond the call of duty in support of QDMA donating more than $150,000 to fund deer research through its “Help Budweiser Help the Outdoors Program.”

About QDMA
Founded in 1988, QDMA is a national nonprofit wildlife conservation organization with more than 50,000 members in all 50 states and Canada, and several foreign countries. Membership in QDMA is open to anyone interested in better deer and better deer hunting, and committed to ethical hunting, sound deer management and the preservation of the deer-hunting heritage. To learn more about QDMA and why it is the future of deer hunting, call (800) 209-3337 or visit www.QDMA.com.

D. T. Systems, Inc. Appoints Public Relations Firm

D.T. Systems, Inc. of Dallas, Texas, has appointed Howard Communications, Inc., as their public relations firm.

D.T. Systems, Inc. is the second oldest manufacturer of electronic dog training collars in the world and has been building and designing training collars for over a quarter of a century.

Leading the industry in “cutting edge” technology, breaking new ground at every turn, D.T. Systems was the first to introduce state-of-the-art Digital Microcomputer Technology to their training collars.

In addition to digital technology, D.T. Systems was the first company to offer Positive Vibration™ features to an electronic training collar, thereby giving customers a “non-shocking” option.

D.T. Systems also produces a variety of other dog training products including beeper collars, bird launchers, training dummies and dummy launchers.

Today’s collars are no longer harmful to the animal. In fact, if dogs are properly collar conditioned, they are not afraid of the collars and actually eager to have them on. D.T.’s slogan is “Bringing out the best in your best friend”.

Howard Communications is a public relations firm specializing in the outdoor industry. Their clients include Birchwood Casey, BOGgear, Browning, Winchester Repeating Arms, Heatmax, Hunter’s Specialties, Mossy Oak, Nestlé Purina PetCare, and Sightron, Inc. Howard Communications will be acting as the main contact for the press for D.T. Systems, Inc. For the latest product press releases and high-resolution images on Howard Communications, Inc. clients, visit their on-line pressroom at www.howardcommunications.com.

For more information on D.T. Systems, Inc. line of products, you can visit their website at www.dtsystems.com.

Hunting Illustrated Offers Free Subscriptions through ADWA, Limited Time Offer

AUSTIN, Texas – Don’t miss the opportunity to get a free 6-month subscription to the popular Hunting Illustrated magazine. Chock full of everything hunting ­– from special hunting features to gear for bowhunters, and the highly anticipated “Adventure Issue” in December/January – Hunting Illustrated is a must for the hunting enthusiast.

As a national non-profit trade association geared towards uniting and promoting the sport of hunting, the American Deer & Wildlife Alliance (ADWA) is pleased to host this offer from King’s Outdoor World. Expect articles ranging from the biggest mule deer and elk, big game hunting throughout the West, new gear seen at the SHOT and ATA shows, and much more.

“We joined ADWA to share our love of the hunt with others, and Hunting Illustrated is the best way to get pumped up for the hunting season,” says Levi Bouwman, CEO of King’s Outdoor World.

“ADWA is based on the belief that we can and will grow the wildlife industry nationwide, for many reasons sportsmen hold dear, and we jumped at the opportunity to host this offer offered by Hunting Illustrated,” says Annie Jones, ADWA director of operations. Our members can’t wait to get their hunt on, and this will get enthusiasts excited.”

To participate please go to www.deerwildlifealliance.org , find King’s Outdoor World on the ADWA Allies page, and click on the banner. Please submit the following information: full name, email address and physical address.

To learn more about Hunting Illustrated, please visit www.huntingillustrated.com .

For more information about the American Deer & Wildlife Alliance, call 877.528.7100 or visit www.deerwildlifealliance.org.

Headquartered in Georgetown, Texas, the American Deer & Wildlife Alliance is a non-profit organization dedicated to the growth of the deer and wildlife industry, and to help educate consumers and the youth on the conservation issues that effect deer and wildlife as well as the industry. For more information on the American Deer & Wildlife Alliance, call 877.528.7100 or visit www.deerwildlifealliance.org.

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